Build Traffic and Rankings – How to Get More Traffic on My Website
After you’ve built the basic shell and basic content of your site, it’s time to think about how to build traffic to your new online niche house and get higher rankings for your content. This is step 3 in a four step process of the philosophy of Wealthy Affiliate:
- Build a Niche Website
- Create Helpful and Relevant Content
- Get Traffic and Rankings
- Monetize Your Site
How to Generate Traffic for Your Website – Create Helpful and Relevant Content
Although this is Step 3, in reality you are constantly in steps 1 and 2 with visits to step 3 on a regular basis! You’re going to spend a good amount of time creating helpful, thoughtful and relevant content. You’ll want to plan to interact with your customers to help build trust. The more transparent and trusting your customers feel you are, the more they will feel comfortable in visiting your site. I can’t mention this enough, because you can try and gain all the traffic you’d like, but unless you have a trustworthy environment and have established relationships with your customers, they will just go somewhere else.
This is not only the right thing to do for business, it’s the right thing to do in order to attract search engine rankings. Don’t get hung up on the idea that you have to become a writer. Think of yourself as a communicator between the products and your friends. You’re helping a friend understand more about the particular niche that you’re building the site around.
Always take the approach that you’re helping someone to better understand your niche.
Getting Traffic and Rankings
Creating helpful content, targeted around keywords, is what is going to drive eyeballs to your website. This is going to create high traffic count because search engines reward this type of content with high rankings. Think helpful = hopeful. It’s not like the earlier days of the internet where only all of the slick marketing caught all the eyeballs and clicks.
Sure, good marketing techniques will always remain and will catch eyeballs, but the eyeballs and clicks that are being retained are due to content creators who have concluded that being helpful wins.
Google knows that writing relevant and helpful content is king and completely agrees with this. The algorithms of Google and all other search engines are designed to reward the webpages that are most relevant to the search word or phrase with an increase of traffic.
I have a more complete guide to using helpful and relevant content while using a keyword tool in the article What is a Keyword Search Tool?
Using Keywords for Search Engines – The Opportunity to Learn is Here Today
Wealthy Affiliate has created a complete guide and tools to walk you through this. You can begin for free! You can stay a free member and learn from the first 10 lessons and be very successful, or become a paying member and have the floodgates of advanced knowledge held wide open for you today. Your call.
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Creating high traffic and rankings in the search engines presents many opportunities. As you utilize the correct keywords, the search engines rank your pages higher and higher. Because you gain in higher traffic, you gain even more authority with the search engine.
I want to thank you for reading this far and for trusting me! See the next post on the four pillars: Monetize Your Site.
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Have a great day!
A working guitarist, guitar designer, songwriter, worship leader and online entrepreneur, I have discovered that the key to online success (and success is more than money) is simply to focus on helping people be successful.